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Wal-Mart Stores, Inc. (NYSE: WMT) is having a good run right now. The world’s largest retailer is seeing profit and revenue growth as consumers seek shelter from hue increases in energy and commodity costs and into the retailer’s waiting arms. Make no mistake about it — it’s due to “low prices” more than any love for Wal-Mart in general.

But, should you be buying shares of Wal-Mart and dumping shares of financial institutions and banks that are behind the subprime mortgage mess that still plagues the U.S. this day? Is the worst behind us in terms of the hundreds of billions of writedowns and losses due to the mortgage implosion? Some investors seem to think so, and they’re buying finance stocks again and not going hog wild on stocks that are benefiting directly form consumers trying to save money. Remember, the consumer economy runs the U.S. economy, not the other way around.

For example, shares in Goldman Sachs Group Inc. (NYSE: GS) have perked up 10% in a tiny over a week after hitting their lowest level in five years. Is the rise an anomaly, or are bank stocks seeing the light? The market seems to think that March was the “bottom” and that bank stocks (particularly Goldman’s) are “near the end instead of the beginning” in terms of working their way back to a solid valuation instead of hitting 52-week lows. This isn’t to state that Wal-Mart’s share rally in 2008 is over by any means, but its shares are trading near four-year highs. Expectations are for WMT shares to peak above $62 soon. Are you shorting?

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